🗺️ Tour Content Structure Overview
Your tour is made up of different content layers—each designed to enhance the journey, spark curiosity, and bring Australia's landscapes and stories to life. Here's how it all fits together:
Tour-Wide Introduction
Welcome Tour Audio – Plays at the start of the tour. It sets the tone, introduces the theme, and invites listeners into the journey. Think of it as your storyteller's opening scene.
Stops
Each main Stop is a key storytelling moment, made up of:
- Stop Description – A short written preview shown in the app
- Start Navigation Audio – Plays as the listener begins driving toward the Stop
- Arrival Audio – The main immersive story, triggered about 5 minutes before arrival
Highlights
Smaller, optional points of interest near a Stop. Each includes:
- Highlight Description – A brief written teaser displayed in the app
- Highlight Arrival Audio – A short, GPS-triggered story or quirky fact while passing or arriving
Audio Cues
Flexible, non-location-specific audio that plays between Stops:
- Audio Cue Arrival Audio – Optional audio triggered on the route to fill quiet stretches with regional context, navigation tips, ambient storytelling, or tone-shifting moments
🚗 Welcome Tour Audio
The Welcome Tour Audio is the very first message your listeners hear when they start your tour. It sets the tone, provides essential guidance, and creates a sense of excitement about the journey ahead.
🎯 Purpose:
- Greet your listener warmly and confidently
- Introduce the tour theme, route, and mood
- Provide basic orientation and expectations (what to listen for, when narration will play)
- Establish trust and personality—your narrator's voice starts here
- Encourage safe, curious, and relaxed exploration
📍 When it plays:
- Immediately after the user taps "Start Tour"
- Before any navigation or GPS triggers occur
⏱️ Length:
- 400–500 words
- Long enough to orient the user, short enough to keep momentum
✍️ Writing Tips:
- Open with a warm greeting and tour name
- Mention where the tour goes and why it's special
- How the narration works (e.g. "Just drive and listen, stops will trigger automatically.")
- What to expect in tone and content (e.g. storytelling, history, humor)
- Any safety tips or key local etiquette
- End with an inviting note: "Ready? Let's hit the road."
🛑 Stop Content
📖 Stop Description Guide
The Stop Description is a short written introduction for each stop on your tour. It should provide a quick overview of what to expect—plus helpful visitor tips like opening hours, ticket info, or access notes when relevant.
🎯 Purpose:
- Give a quick, engaging overview of the stop
- Help users decide whether to visit or skip ahead
- Provide context for users who prefer reading over listening
- Tease the experience—without giving away the full story
✍️ Writing Tips:
- Keep it concise: Aim for 200–300 words
- Use a warm, clear tone: Think helpful local, not a brochure
- Highlight what makes it special: What's the "wow" factor here?
- Spark curiosity: Offer a taste, not the whole meal
- Don't repeat the Arrival Audio: This is a sneak peek, not the full narrative
🚗 Start Navigation Audio Guide
The Start Navigation Audio plays as soon as the listener begins driving toward a Stop. This is your moment to set the tone, stir curiosity, and make the journey feel like part of the story—without giving too much away.
🧠 Think of it like this:
"You've just left where you were… now let's set the scene for where you're going, and why it matters."
This is not a mini-history lesson or a spoiler for the next stop—it's a teaser, like following a trail of breadcrumbs into the heart of the story.
⏱️ Ideal Length:
- 300–500 words (about 2–3 minutes of audio)
- Tailored to match the average drive time (our platform adjusts automatically)
✅ Example Starters:
- "As we enter the valley ahead, you're driving through ancient lands once walked by the Gunditjmara people…"
- "We're leaving behind the sea breeze now and heading into eucalyptus-covered highlands…"
- "Locals say the next stop hides a secret—one only the wind can explain…"
🎧 Stop Arrival Audio Guide
The Stop Arrival Audio is the heart of your storytelling—it plays about 5 minutes before the listener reaches the stop. This is your moment to deliver a powerful, immersive narrative that transforms the destination into an unforgettable experience.
✍️ Writing Tips:
- Open with vivid imagery: "The cliffs rise like jagged teeth from the turquoise sea…"
- Tell meaningful stories: Include Indigenous history, local legends, or unique facts that tie into the tour's theme
- Balance depth with clarity: Avoid dense info-dumps—use rhythm, questions, and pauses
- End with purpose: Invite the listener to step out, reflect, or interact with their surroundings
⏱️ Ideal Length:
- 700–1200 words for driving tours
- QuokkaGuide auto-adjusts for travel time—just focus on natural pacing
✨ Highlight Content
🔊 Highlight Arrival Audio Guide
The Highlight Arrival Audio is a short, GPS-triggered audio moment that plays as the listener drives past or nears a smaller point of interest between major Stops. Think of it as a bonus story, hidden gem, or a quick detour from the main narrative.
📍 When It Plays:
- Automatically triggered near the Highlight's GPS point
- Designed to be informal and optional—like a friendly local pointing something out as you drive
⏱️ Length:
- 150–300 words
- About 1–2 minutes of listening time
✍️ Writing Tips:
- Keep the tone light, surprising, or insightful
- Focus on one moment, detail, or feature—not a full history
- Use directional cues (e.g., "on your left," "coming up ahead") to guide safely
- End with a quick twist, question, or visual cue to prompt a deeper look
🎼 Audio Cue Content
Audio Cue Arrival Guide
(Flexible narrative for in-between moments on the road)
The Audio Cue is a short, non-location-specific audio segment that plays while the listener is driving between main Stops. Unlike primary Stops or Highlights, Audio Cues are not tied to a specific landmark—they're designed to enrich the drive, offer context, or shift the tone of the journey.
Think of them as the glue between key destinations—sometimes informative, sometimes ambient, and always optional.
✅ Best Uses:
🌏 Regional storytelling
Add broader historical, cultural, or natural context to the surrounding area
🎶 Driving atmosphere
Fill the silence with soft background music, ambient nature sounds, or subtle soundscapes
🧭 Navigation & practical tips
Offer gentle driving cues or updates while staying in character
🎉 Fun facts & light trivia
Delight listeners with unexpected or quirky tidbits
✍️ Writing Tips:
- Use a natural, conversational tone—like a friendly local guide in the passenger seat
- Stay relevant to the road ahead, behind, or around the user
- Emphasise optional enrichment—it should feel like a bonus, not a lecture
- Be playful, poetic, or reflective—use your creative voice
- Consider mixing in sound design if the tone or story calls for it
🎯 Quick Reference Summary
| Content Type | Length | Purpose | Key Tips |
|---|---|---|---|
| Welcome Tour Audio | 400-500 words | Set tone & expectations | Warm greeting, clear guidance |
| Stop Description | 200-300 words | Quick overview & teaser | Concise, engaging, practical |
| Start Navigation Audio | 300-500 words | Build anticipation | Set mood, don't spoil arrival |
| Stop Arrival Audio | 700-1200 words | Main storytelling moment | Vivid imagery, meaningful stories |
| Highlight Audio | 150-300 words | Bonus stories & details | Light tone, directional cues |
| Audio Cues | 30 sec - 5 min | Fill gaps, add atmosphere | Conversational, optional feel |